Wednesday, 21 November 2012

Laura - The Ex factor

The Ex Factor 



  • Viewed on Virgin Media Shorts 
    A woman is stocking up on junk food in a shop when she runs into her ex-
    boyfriend and his new girlfriend
  • I chose this film because I thought it was funny, I liked the way that in the end, even though there he had the stereotypically pretty girl as his girlfriend now, it 
    still suggests how much he misses the ‘ex-girlfriend’ 

Representation
  • The setting is represented in an interesting way, as it very much conforms to 
    the common stereotype that supermarkets are the place where you run into 
    people, often not wanting too
  • The characters are also represented in a way that conforms to the common 
    romance story, the ex-girlfriend, the boyfriend and the new girlfriend.
    The ex-girlfriend is made to be inferior to the other couple, this is presented 
    through her costume. She is wearing tracksuit bottoms, and an unfashionable T-
    shirt, clearly only chosen for it’s comfort rather than fashion, for her “night 
    in”. This adds to the comedy part of the genre, as we can empathise with her, 
    and laugh about the times that we have felt embarrassed in what we were 
    wearing, perhaps even when running into ex-boyfriends. It is also mentioned 
    that she has put on weight, which is confirmed with the initial mid shot of her 
    eating whilst shopping (1), and the close ups where we see the junk food that 
    she is putting into her basket.
  • The ex-girlfriend has a very negative representation. This juxtaposes with the 
    boyfriends positive representation, perhaps to intensify her embarrassment with 
    meeting up with him, clearly feeling inferior. Not just with her bad appearance 
    compared with his, but also possibly because of the way he has moved on, 
    whereas she hasn’t. This is furthered with the dialogue, when she remembers the 
    specific time they “went out”, for “2 months 5 days”, whereas he casually says 
    “a few weeks”. The use of the non-diegetic narrative confirms to us her 
    embarrassment about saying that, as we get to hear from her perspective. This 
    non-diegetic narrative also allows us to feel sympathy for her, we already feel 
    it because of her embarrassment, however being allowed to hear mainly her 
    thoughts, connects us to her; reminding us she is the protagonist but also 
    allowing us to feel sympathy for her.
  • The male, ‘Rob’ has a positive representation of masculinity, with his smart 
    shirt and “skinny jeans” from “Milan”, a stereotypically fashionable place. His 
    new girlfriend, ’Sophia’, also has a positive representation of traditional 
    femininity, which we see especially with the close up when we see her 
    immaculate hair and make-up (3). This positive representation heightens the ex-
    girlfriends appearance, but also changes our view towards the new girlfriend. 
    We feel connected to the protagonist through the non-diegetic narrative, so we 
    laugh as well as agree when she calls the new girlfriend a “cow”. The 
    immaculacy of her appearance then heightens this, as we see her as very stuck 
    up, furthered with the dialogue when she sarcastically asks about the “night 
    in” and has a very RP accent when she corrects ‘Charly‘ (the ex-girlfriend) by 
    saying “Milan“. .
  • The expected audience for this film has shaped the representations. Audiences 
    of romantic comedy’s are often active viewers, meaning that they long for the 
    couple to get together, and they feel involved in the film. This shapes many of 
    the situations in films, as they want to make them realistic so that the 
    audience can identify with them. We see this in this film when Charly just so 
    happens to run into Rob on a day when her appearance is really bad, this could 
    even have happened to some of the viewers.

Narrative
  • This is a linear plot and narrative. The filmmaker has most likely chosen this
    particular chronology as it is a simple plot, and this simplicity is what makes
    the film good, as it means the viewer can focus entirely on the comedy
  • It conforms to Todorov’s theory by having a linear narrative. The equilibrium
    is when the girl is shopping, looking forward to her “night in”. The disruption
    is when she runs into her ex-boyfriend, with his new girlfriend, which is
    rather awkward, and it doesn’t help that she is clearly embarrassed with what
    she is wearing. We can tell this through her body language, with the way she
    has her arms crossed to cover it. This film conforms to the 4 stage Todorov
    theory, as opposed to the more common 3 stage one, as this one has a third
    stage where the protagonist tries to repair the disruption. We see this when
    she makes a joke, “Matalan?”. we can see by the ex-boyfriends facial
    expression, furthered with the way he laughs, that he perhaps misses her
    humour. The final stage, the resolution, is when we see that the ex-boyfriend
    is not happy with his new girlfriend. We see this through body language, for
    example, when they have a long hug and when we see that he is uncomfortable in
    his “skinny jeans” (7).

    Genre
  • This film conforms to the hybrid genre, Romantic Comedy. The storyline conforms
    to that of a romance, where a former couple bump into each other again, and we
    are left at the end wondering if they will get back together. The comedic
    conventions are formed in the story, with the way Charly is embarrassed with
    what she is wearing and with what she is buying (4).
  • But there are also comedic parts throughout using facial expressions, for
    example when Charly is carrying a mars bar in her mouth around the store, then
    when she is shocked to see Rob it falls out, and she badly attempts to run away
    (2). 
  • Another comedic convention is their use of a minor character, who is watching
    the scene but not involved in it, so that the audience can laugh at that
    persons reaction. In this case it is the shop worker who is stacking shelves on
    the floor. We laugh at his many facial expressions, rolling his eyes and
    tutting (8), but we can also identify with him. We are watching from the same
    sort of distance, and so we feel like him, perhaps adopting many of the facial
    expressions that he is doing. Furthermore, by having him on the floor he is out
    of the scene, therefore he can judge them without them noticing, just like the
    audience. 
  • I could argue that Steve Neale’s theory of repetition and difference is also
    used. It repeats common conventions of the romance genre with the archetypes of
    the characters, and also the traditional structure (Todorov’s theory) however
    the difference is that we are not left with any closure. Audience’s of the
    romantic genre like these films as it makes them feel comfortable that they
    know what to expect, and that they will be happy by the end when the couple
    gets together. However, in this film there’s a difference. At the end they do
    not actually get back together, it is only implied at the end when we see that
    they miss each other. This could be because it is a short film, and so they don’
    t have time to have a big happy ending, or it could be because they are trying
    to expand the audience of the film or to keep the traditional romcom audience
    entertained by averting the expectations of the genre. The viewers are caught
    by surprise, leaving them optimistically hoping that they get together, after
    the film has finished.

    Audience 
  • The film can be watched on you tube, or on the Virgin Media website. Often when
    it is on the Virgin Media website it is good quality, as they are usually
    entered for competitions. However it often means that the audience for it is
    very specific, as all of the films are labelled underneath genre, therefore it
    will mainly be comedy and romantic genre viewers. Therefore, the demographic
    information will stereotypically be female, any age from 16-45. 
  • However, it is also on you tube. This means that it will be viewed by a wider
    audience, therefore it will not have to worry about sticking to the genre
    expectations, as they are widening their audiences, so by not completely
    following the Todorov theory, they are experimenting with the genre. 

    Media language 
  • There is a clever shot/ reverse shot sequence during the meeting between the
    three characters. It is clever as initially we see Charly, on a slight low
    angle, yet the shot of Rob and Sophia are straight on. This low angle could
    perhaps show Charly’s vulnerability in this situation, she has her arms folded,
    trying to cover her T-shirt. She feels quite self conscious at being “bigger”,
    so we sympathise with her. Furthermore, the shot is aimed slightly over towards
    the right, giving the effect that it’s from Sophia’s angle. It is a low angle
    mid shot, so it looks as if she is being judged, therefore conforming to what
    we think Sophia would be thinking (5) 
  • Sound is also used very well. The non-diegetic sound is Charly’s thoughts.
    Initially we think she is the only one who we can hear outside of dialogue,
    however we then hear Rob’s thoughts. The fact that it is only these two we can
    hear, it puts them to the centre of our minds, and so subtly unites them. Their
    thoughts are similar, and this is where we start to think that they may get
    back together. This is then confirmed at the end when they hug (6). Finally,
    the two non-diegetic voices both talk over Sophia when she is telling them of
    their plans. This means we listen to Charly, further sympathising with her.  




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